Well Played Games

An ambitious and experienced game development studio.

Original & licensed IP for some of the most recognisable brands in the world.

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We develop across a range of genres on multiple platforms.

We combine free-to-play and console experience to create highly polished games.

Our Story

Founded in March 2017, Well Played Games is a small but experienced game development company based in Leamington Spa UK. We develop a wide variety of video games across a range of platforms.

We are an ambitious studio with a drive to create and support high quality serviced games. We believe that if we can create an awesome, supportive and empowering environment for our teams, then success will follow.

What We Believe

Have fun creating fun

Fun improves both our physical & mental health; encouraging communication, collaboration and creativity.

Make people awesome

We help our teams and our players be awesome in whatever they are doing.

Teacher and student

Shows a willingness to learn new skills and find best practices, also willing and humble when teaching others.

Courageously diverse

Courageously engages with diversity of ideas, attitudes, opinions, people, as well as old and new ways of working.

Confident but humble

We show confidence in what we are doing, but always tethered with humility and respect for others.

Grafting smartly

We value people who are willing to graft, but in ways which are smart and not wasteful.

Builds for the future

We want people who are committed and aligned with levelling up the company – together

Clients

Outright Games

End to end development
Licensed IP with movie tie in
PS4, XB1, Switch & Steam

End to end development

Licensed IP with movie tie in

PS4, XB1, Switch & Steam

VISA

End to end development
Full project ownership
iOS, Android, Windows, Mac & HTML5

End to end development

Full project ownership

iOS, Android, Windows, Mac & HTML5

Games Workshop

End to end development
Live Ops
Free to Play – iOS & Android

End to end development

Live Ops

Free to Play – iOS & Android

Topps

End to end development
LiveOps delivery
Free to Play iOS and Android

End to end development

LiveOps delivery

Free to Play iOS and Android

NFL

Co-Development
Multiple stakeholder management
Game Consultation

Co-Development

Multiple stakeholder management

Game Consultation

Radiant Worlds

Co-Development
F2P Consultation
Feature & Content creation

Co-Development

F2P Consultation

Feature & Content creation

Games

Warhammer : Combat Cards

Choose your favourite army and enter Games Workshop’s iconic Warhammer 40,000 universe. Build up a collection of Combat Cards, assemble a deck around your Warlord and take on your opponents in turn-based, tactical combat.

Visit Site

Warhammer : Combat Cards

Choose your favourite army and enter Games Workshop’s iconic Warhammer 40,000 universe. Build up a collection of Combat Cards, assemble a deck around your Warlord and take on your opponents in turn-based, tactical combat.

Visit Site

UglyDolls : An Imperfect Adventure

We created the first videogame for this cult brand. Explore the world of UglyDolls in a relaxed and quirky, procedurally generated, multiplayer adventure.

Available on Xbox 1, Nintendo Switch, Playstation 4 and PC.

UglyDolls : An Imperfect Adventure

We created the first videogame for this cult brand. Explore the world of UglyDolls in a relaxed and quirky, procedurally generated, multiplayer adventure.

Available on Xbox 1, Nintendo Switch, Playstation 4 and PC.

Financial Football

Partnering with Visa and the National Football League (NFL), Financial Football teaches money management skills for students in a fast-paced, 3D, interactive game.

Play Here

Financial Football

Partnering with Visa and the National Football League (NFL), Financial Football teaches money management skills for students in a fast-paced, 3D, interactive game.

Play Here

Skysaga

SkySaga: Infinite Isles is a free-to-play sandbox massively multiplayer online role-playing game.

We were brought on board for our free-to-play experience and helped the developers in several key areas.

Skysaga

SkySaga: Infinite Isles is a free-to-play sandbox massively multiplayer online role-playing game.

We were brought on board for our free-to-play experience and helped the developers in several key areas.

Our Team

Though small, our team packs in over 150 years of game development experience. We all share a passion for video games and a desire to create amazing experiences for our players. We value individual skills, attitudes and experiences, with everyone bringing something exciting to the table.

We have a wide range of development backgrounds, including working with Rovio, Playground Games, Exient, Rebellion, Blitz Games, Codemasters, and Supercell.

Come Play

We continue to work across console and mobile, on licensed and original IP. We can’t wait to see what the future brings and are hungry to work with great individuals.

We are about more than job titles and org charts. We believe the best ideas come from anywhere and anyone.

Experienced Producer

Well Played Games is a small studio based in Leamington Spa, UK with a strong track record of collaborating with world-class IP. Founded in 2017, our aim is to build live free-to-play video games across multiple platforms. We are looking for an Experienced Producer to join our team and take ownership of production across our live mobile titles.

The Role

We are looking for an Experienced Producer to join our team and take ownership of the full lifecycle of free-to-play (F2P) mobile games – from development through launch and live operations. This role will suit someone with a strong track record in building and operating successful F2P titles, excellent project management skills, and a passion for creating engaging, player-focused experiences.

You’ll be the bridge between creative, technical, and business teams, ensuring projects are delivered on time, to budget, and to the highest standard. Beyond launch, you’ll play a critical role in driving live operations, content updates, events, and monetisation strategies that keep our games thriving.

Responsibilities

Lead and manage the production of free-to-play mobile titles from concept to live operations.
Work closely with design, engineering, art, and marketing teams to deliver a world-class player experience.
Oversee scheduling, resource planning, and milestone management to ensure timely delivery.
Drive the strategy and execution of live operations, including content updates, seasonal events, and monetisation features.
Work with Product specialists to analyse performance data and player feedback to inform decisions and optimise KPIs (retention, engagement, monetisation etc.).
Foster clear communication across all stakeholders, ensuring alignment between creative vision and business goals.
Contribute to improving production processes across the studio.

Requirements

Proven experience as a Producer on free-to-play mobile games, across both development and live operations.
Strong understanding of F2P business models, player engagement strategies, and live service best practices.
Excellent organisational and leadership skills with the ability to manage cross-disciplinary teams.
Data-driven mindset with the ability to balance creative and commercial considerations.
Clear communicator with strong stakeholder management skills.
Based in the UK or holding a valid, up-to-date UK working visa.

Nice to have

Experience launching games in multiple markets (soft launch/global launch).
Familiarity with agile/scrum methodologies.
A passion for mobile games and knowledge of industry trends.
Experience of working with external stakeholders on recognised IP.

What we offer

Competitive salary and benefits package.
Flexible working arrangements (on-site, hybrid).
Opportunity to work on exciting F2P projects and worldwide IP with a talented and passionate team.
A supportive and collaborative studio culture.

Apply now

If you are interested in applying for the role, please email us your CV.

We look forward to hearing from you!